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ISE Strategic Management of Technological Innovation 6th Edition by Melissa Schilling
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Home Books Academic Textbook Economics, Finance, Business and Management ISE Strategic Management of Technological Innovation 6th Edition by Melissa Schilling
THERMODYNAMICS: AN ENGINEERING APPROACH (SI Edition) Paperback – January 1, 2019
THERMODYNAMICS: AN ENGINEERING APPROACH (SI Edition) Paperback – January 1, 2019 $172.04
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Computer Aided Biomanufacturing (Wiley Reference Collection in Solid State and Material Science) 1st Edition
Computer Aided Biomanufacturing (Wiley Reference Collection in Solid State and Material Science) 1st Edition $154.28

ISE Strategic Management of Technological Innovation 6th Edition by Melissa Schilling

$43.34

ISE Strategic Management of Technological Innovation 6th Edition

Melissa Schillings Strategic Management of Technological Innovation, is the #1 innovatoin strategy text in the world. It approaches the subject of innovation management as a strategic process, and is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.

While the book emphasizes practical applications and examples, it also provides systemic coverage of the existing research and footnotes to guide further reading. It is designed to be a primary text for courses in strategic management and innovation and new product development. It is written with the needs of both business students and engineering students.

Product details

  • Publisher ‏ : ‎ McGraw-Hill Interamericana de España S.L.; 6th edition (February 9, 2021)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 370 pages
  • ISBN-10 ‏ : ‎ 1260565793
  • ISBN-13 ‏ : ‎ 978-1260565799
  • Item Weight ‏ : ‎ 1.48 pounds
  • Dimensions ‏ : ‎ 6.89 x 0.71 x 8.9 inches

 

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Categories: Academic Textbook, Books, Economics, Finance, Business and Management, Sale Tags: Business Growth through Innovation., business innovation, Business Model Innovation, Competitive Advantage, Corporate Strategy, Digital Transformation, Disruptive Innovation, Emerging Technologies, Global Technology Strategy, Industry 4.0, Innovation and Competitive Strategy, Innovation and Entrepreneurship, Innovation and Sustainability, Innovation Ecosystems, Innovation in Startups, Innovation Leadership, Innovation Management, Innovation Policy, Intellectual Property Management, ISE Strategic Management of Technological Innovation 6th Edition, Managing Technological Change, Open Innovation, product development, Research and Development (R&D), Strategic Decision-Making., Strategic Management, Technological Innovation, Technology and Market Trends, Technology Commercialization, Technology Roadmapping, technology strategy
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Description

ISE Strategic Management of Technological Innovation 6th Edition

ISBN: 9781260565799 is an International Student Edition of Strategic Management of Technological Innovation, 6th Edition by MELISSA A Schulling. This ISBN, 9781260565799, is for a text book only. It will not come with an online access code. Online Access code (if required by your instructor) is sold separately at ISBN 9781260309188 The content of this title in all formats is the same. Melissa Schillings Strategic Management of Technological Innovation is the #1 innovation strategy text in the world. It approaches the subject of innovation management as a strategic process and is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation to strategy implementation. While the book emphasizes practical applications and examples, it also provides systemic coverage of the existing research and footnotes to guide further reading. It is designed to be a primary text for courses in strategic management, innovation, and new product development. It is written with the needs of both business students and engineering students in mind.

Melissa Schillings Strategic Management of Technological Innovation, is the #1 innovatoin strategy text in the world. It approaches the subject of innovation management as a strategic process, and is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.

While the book emphasizes practical applications and examples, it also provides systemic coverage of the existing research and footnotes to guide further reading. It is designed to be a primary text for courses in strategic management and innovation and new product development. It is written with the needs of both business students and engineering students.

Editorial Reviews

About the Author

g is the Herzog Family Professor of Management at New York University Stern School of Business. She received her Bachelor of Science in business administration from the University of Colorado at Boulder, and a Doctor of Philosophy in strategic management from the University of Washington. Professor Schilling’s research focuses on innovation and strategy in high technology industries such as smartphones, video games, pharmaceuticals, biotechnology, electric vehicles, and renewable energies.
She is particularly interested in platform dynamics, networks, creativity, and breakthrough innovation. This textbook, Strategic Management of Technological Innovation, is the number one innovation strategy text in the world. She also recently published Quirky:The Remarkable Story of the Traits, Foibles,
and Genius Breakthrough Innovators Who Changed the World.
Her research in innovation and strategy has earned her awards such as the National Science Foundation’s CAREER Award, and the Best Paper in Management Science and Organization Science for 2007 Award. Her research has also appeared in leading academic journals such as Academy of Management Journal, Academy of Management Review, Management Science, Organization Science, Strategic Management Journal, Journal of Economics and Management Strategy, Journal of Alzheimer’s Disease, and Research Policy.
She also sits on the editorial review boards of Organization Science, Strategic Organization, Strategy Science, and Academy of Management Discoveries. Professor Schilling teaches courses in technology and innovation management, strategic management, corporate strategy, and strategy for social-mission-based organizations
you may like ,https://natashabookstore.com/books/politics-one-paperback-january-1-2012/

Book details

  • Publisher: McGraw-Hill Interamericana de España S.L., 6th edition (February 9, 2021)
  • Language: English
  • Paperback: 370 pages
  • ISBN-10: 1260565793
  • ISBN-13: 978-1260565799
  • Item Weight: 1 pounds
  • Dimensions: 6.89 x 0.71 x 8.9 inches
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